Winemakers say Global Warming is Changing their Business

AFP is reporting that winemakers at the WineFuture convention in Spain this week are agog over the impact Global Warming is having on their grapes.

While a warmer world is helping out growers in someplaces, traditional wine country in Spain and new powerhouses such as Australia are already seeing both a direct impact from higher temperatures and indirect problems attributed to climate change such as drought and water shortages.

For some time now, some winemakers have been taking defensive measures to reduce their carbon footprints as more and more eco-friendly consumers become aware of the climate costs involved in drinking wine imported from the other side of the globe.  Surprisingly, however, it isn’t necessarily to the distance that’s the biggest factor in a bottle’s greenhouse gas bill, as I learned while reporting this story in Italy earlier this year.

Still, do such industry measures to reduce their carbon footprint make a difference or is it simply corporate spin? What do you think?

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About greendistrict

I'm Christine MacDonald, a journalist and the author of the book: "Green, Inc., An Environmental Insider Reveals How a Good Cause Has Gone B

Posted on November 18, 2009, in Climate Change, greenwash and tagged , , , , . Bookmark the permalink. Leave a comment.

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